Archiving is a standard best practice where brands keep a record of all communication and work published across the internet, radio, newspaper, and other media outlets. The Cable News Network (CNN) has its form of media archives termed the 'CNN Collection.' It's a fully functional e-commerce site that enables bloggers, advertisers, and regular consumers to search, preview, and buy stock footage using online payment methods.

Data has become a new form of currency to the point where big brands like Facebook are being brought to trial for illegally selling data about users to other companies for benefit. According to a news report by The New York Times, a prime example is the Cambridge Analytica scandal that Facebook faced in December 2015. The database of American voters was sold to political campaigns for strategic use.

Another aspect of modern-day archiving that has differentiated the traditional methods of research and media archiving is technology. Archiving information has become more accessible and more efficient than ever before. It's also accessible by almost everyone since everything has shifted online, thanks to the digital scanners that came about at the end of the 19th century.

However, it's important to note that while many have shifted online with the dawn of technology, others have struggled with digitization, as suggested by Filotas Liakos - a Historian and Archivist. We will explore this more in depth further in the campaign.

The main thing to understand here is why archiving is vital for companies nowadays but is also one of the most underlooked aspects of running a business. Archiving helps to ensure that all documents and information regarding the brand's running, legal values, and past work is readily available in case of an internal investigation.

It's not surprising that media companies like CNN are a target of many political sub-groups and other parties that are trying to pull them down. Scandals are constantly arising, and a well-reputed brand like CNN needs to be ready to defend itself with the backing of all necessary information that can be retrieved from its archives. Even small questions like the legitimacy of a picture taken by a journalist on CNN and copyright infringements can be the root of many problems for the brand unless they have concrete evidence to prove otherwise (Jatheon, 2022).

Although costs wouldn't be a significant concern from afar, it's still something worth highlighting right at the beginning. In order to handle all the data that CNN has from all its years in operation, a complex and well-managed database will be needed. The brand can experience fixed costs of investing in high-quality technological infrastructure where everything can be preserved. This also means constantly updating and maintaining the databases - incremental costs (Jeffrey K. et al., 2008).

Digitization also means more people can access their records, and CNN can earn from this as a secondary income. They can charge people in the form of subscriptions to access their archives. More is said about this in the document below.

Why information is essential for a business?

Most businesses, especially brands, are built on the element of trust. Customers will be loyal to a brand only if they find them trustworthy. Trust is found on all levels of the business activity, from production to delivery. This factor can determine a lot of the longevity of business organizations. A small example is businesses being forced to open up about the fairness of their production process, where questions about environmental consciousness, fair wages, and exploitation of laws are being questioned. This forces businesses mainly serving a more comprehensive network of audiences to present themselves as transparent. Customers would like to know now more than ever, given the evident advancements of technology, how a brand manufactures, what materials are being used, where things are being sourced for, and how much raw materials cost. These can all be answered with an archive of fundamental details that the business, such as CNN, can store in their "CNN Collection," - where they source their news, footage, and other operations necessary for the public eye.

Many businesses must be more careful at managing their information, thinking it's unnecessary or that word of mouth is simple enough regarding agreements. However, this is where smartly planned and run businesses can come into action by making information their unique selling point. Through proper and easy information retrieval, brands like the Cable News Network can benefit from this as customers would get more closure on the service they are paying for. They can understand that CNN is a credible brand with proper research on their "products."

Information can help understand performance by providing data and insights that can be used to measure and evaluate different aspects of performance. This data can identify areas of strength and weakness, track progress over time, and make informed decisions about improving performance.

Information can help understand performance by providing metrics and

indicators that can be used to measure different aspects of performance. For example, financial data such as revenue and profit can be used to measure financial performance in business. Statistics such as scoring averages or win-loss records can measure team and individual performance in sports.

Another way information can help understand performance is by providing insights into

underlying causes and factors that contribute to performance. By analyzing data and information, it is possible to identify patterns, relationships, and trends that can help explain why certain outcomes are occurring. This can be used to identify areas of strength and weakness, and to develop strategies to improve performance.

Information can also help understand performance by providing context and background information. Providing historical data and trends can help understand how performance has changed and what has contributed to those changes. This can help to identify patterns and trends that can be used to predict future performance.

Finally, information can help understand performance by providing a way to compare and benchmark performance against other organizations or individuals. By comparing performance data, it is possible to identify best practices and areas for improvement and to learn from others who have achieved similar or better performance.

Information can help you understand customers by providing data and insights that can be used to gain a deeper understanding of customer behavior, preferences, and needs. This data can inform marketing, sales, and customer service strategies and improve customer experience.

Information can help understand customers by providing data on customer demographics, such as age, gender, income, and location. This data can segment customers into groups and tailor marketing and sales efforts to specific segments.

Another way information can help understand customers is by providing data on customer behavior, such as purchase history, browsing habits, and website interactions. This data can be used to identify patterns and trends in customer behavior, and to inform marketing and sales strategies. For example, customer purchase history can inform what products or services customers are likely to be interested in purchasing in the future.

Information can also help understand customers by providing data on customer feedback, such as customer reviews and survey responses. This data can be used to identify areas of customer satisfaction and dissatisfaction, and to develop strategies to improve the overall customer experience.

Finally, information can help understand customers by providing a way to benchmark customer satisfaction and loyalty against other companies or organizations. By comparing customer data, it is possible to identify best practices and areas for improvement, and to learn from others who have achieved similar or better results.

Consumers are primarily concerned with the physical aspects of a product than the information component accompanying it. However, CNN, as a media organization where daily news is the product that may or may not be in physical form, they have worked towards giving higher quality news stories in a format that is easily accessible to differentiate them from their competitors. The company must use information technology to make operations run smoothly within and outside the business (Porter, 2014). For example, CNN could use its information regarding its target audience and monitor who is more likely to get their news from newspapers, who prefer getting alerts through social media and emails, or who prefer watching live television for news. Based on this information, they can monitor how different audience groups use various platforms and check whether there is space for improvement to increase customer satisfaction and loyalty toward the organization. Using customer information to improve company activities, once thriving, they are essentially changing the industry's structure on how the product is made available to the consumer.

As mentioned above, by adopting a strategic leadership position within the industry, competitors would soon seek to adopt similar strategies. This helps promote more business interrelationships within the industry, allowing the company to monitor its competitors' progress (Porter, 2014). CNN could investigate the operations of its fellow competitors such as BBC News, New York Times, The Washington Post, etc. (CNN Tops All Digital Competitors in February 2021, 2021) and look at how they present their news to audiences. By observing and retaining information about other industry rivals, CNN can concentrate on differentiating its product from its competitors. Preserving information on customer habits and competitors' progress allows the company to form new businesses. For example, after seeing the success of people engaging with their news updates on social media, CNN could make short weekly news wrap-up videos to gain more exposure on platforms like TikTok and YouTube.

Information system enhances the quickness and quality of a business's decisions, thanks to the improvement in data regarding insights about a business's customers' needs and wants. It can also encourage the making of new services, create more organized work activities, and give the business better methods of knowing how to meet the customer's expectations when visiting the site for information and how they can find it quickly.

A proper organization of information will allow the business to find new ways and create more successful collaborative opportunities, it strives for more teamwork, and when information is easy to find and is organized, it will be less costly and time-consuming overall, further improving communication between staff members to achieve their targets and perform their roles more efficiently. Moreover, information helps in government systems, keeping track of citizens across various regions. This can be useful, especially in natural disasters or terrorist attacks.

Having the proper and needed information in a company would help with efficiency and the overall performance of the employees. With organized data, the company will spend less time correcting mistakes, searching for information, and avoiding any clutters. The time saved by avoiding trivial tasks means there will be more time to focus on productive things and have more resources for future projects. Information can also help track a company's progress and its projects. Having a clear report of the overview of the company and its activities can assist management with decision-making. Data will be needed in any decisions a company would like to make. Access to relevant information would help employees get a view of any ongoing project, and communication will be more effective between employees.

Why information is necessary for journalists?

Journalists need data and information to tackle more meaningful stories. Reporters can now quickly get hold of information locally and globally. It provides the analysis that journalists need to make sense of important issues they want to touch on. Writing a story about a war happening in a country, journalists will need as much data as they can to be able to publish the article in the most accurate way possible. Information will come in handy when they want to interview people from another country and be able to tackle these stories accurately.

The internet has become an important place to find information and communicate with others regarding news stories. Information will be more accessible for journalists to find new stories. With data, reporters can look into potential leads and discover things faster than they don't expect. Now with social media, journalists can use data to determine or look into any likely new stories that interest their readers.

Data journalism is a relatively new concept involving using data to inform and tell stories. It is becoming an increasingly important aspect of the news industry as more and more data becomes available and tools to analyze it become more sophisticated.

First, data journalism allows for a more in-depth and accurate understanding of a subject. Data journalism allows journalists to go beyond the surface level of a story and provide a more nuanced view of the subject. Using data to analyze a topic, journalists can provide a complete picture of the situation. This is particularly important in today's fast-paced news environment, where more context and understanding are often needed.

Second, data journalism allows journalists to find patterns and connections that may not have been apparent. By analyzing data, journalists can identify trends and correlations that would have been difficult or impossible to detect through traditional reporting methods. This is particularly useful in uncovering stories that would otherwise go untold. 

Third, data journalism is becoming a way for news organizations to differentiate themselves and provide added value to their audiences. In an age where much information is available, it can be difficult for news organizations to stand out. Data journalism allows them to provide a unique perspective on a subject and offer insights that other organizations may not have. This can help news organizations to attract and retain readers and viewers.

Finally, data journalism is becoming more critical as data availability increases. With the growth of the internet and the increasing use of technology, more and more data is generated daily. This data can be used to tell stories and provide insights that would have been impossible before. Data journalism is likely to become an increasingly important aspect of the news industry in the future.

Data journalism can help investigative journalism by providing a way to uncover hidden stories. Data journalism can greatly aid investigative journalism by analyzing large amounts of information and uncovering patterns and connections that may not have been clear. By analyzing data, journalists can identify trends and correlations that would have been difficult or impossible to detect through traditional reporting methods. This can lead to new story angles and uncover stories that would otherwise go untold.

Data journalism also helps in verifying information and providing evidence for investigative journalism. With the vast amount of information available on the internet, it can take time to separate fact from fiction. Data journalism provides a way to verify the accuracy of the information, and it can also be used to provide evidence for investigative stories.

Another way data journalism helps investigative journalism is by providing a way to visualize complex information. This can make it easier for journalists to communicate their findings and for the public to understand the story's significance. Data visualization techniques like charts, maps, and infographics can make complex information more understandable and accessible to the public.

Finally, data journalism can help investigative journalism by providing a way to automate searching for information. With the help of data scraping and data processing tools, journalists can automate searching for information and identifying potential stories. This can save journalists time and effort, allowing them to focus on other aspects of the investigation.

By categorizing information related to each other in separate files, it helps journalists locate the information they require for an article quickly. Journalists can also use the information gathered in the past to either add it to their current work or gain leads for their current work. It also aids in giving a sense of consistency in the journalist's work. Preserving past information helps journalists look back at their notes and ensure the work they are writing now is consistent with the work they have written in the past. If their works contradict each other due to confusing sources, people will view the journalist as unreliable due to their lack of consistency in their stances. Implementing proper digital archiving techniques would enhance CNN's reputation as a credible source of information.

Memory hole was used in George Orwell's dystopian novel '1984'. In this book, the person in the highest power position sought to destroy historical records in the 'Memory Hole' as a form of censorship (Porter, 2015). As we know, journalists aim to give people an objective version of what is happening worldwide. This often involves the criticism of those in powerful and influential positions who can use any method to destroy information that threatens them. Thus, journalists have a social obligation to properly preserve their work so people can access them after years.

People are not willing to read news from newspapers because they receive their news from online sites like social media platforms. Journalists cannot complain about the shift in media consumption, as this has been ongoing throughout history. People first learned information through word-of-mouth, then through print publication, then through radio and television, and now they get information online. Journalists should embrace the change and adopt new platforms to spread their news.

Data allows journalists to provide in-depth story analysis and connect with other topics. Through data archiving, journalists can sort through articles from the past and make appropriate connections between those topics with current events. This connection gives a new sense of newsworthiness to already archived articles and allows the reader to learn and understand another level about a particular topic. This would help the journalist gain a reputation as a well-researched and credible source of information.

Information creates new opportunities for journalists to use the internet and reach millions of readers simultaneously. The internet has made it possible for journalists to connect with their audience. Due to this accessibility, viewers can comment and contribute to media content anytime during the day, facilitating the free flow of knowledge and freedom of expression. The internet has affected journalism by changing how it operates and is composed. By doing away with gatekeepers, this impact has been accomplished. Internet users now have access to unfiltered information. Today, news information may be exchanged instantly between journalists worldwide.

Information gathered increases with the demand of consumers wanting more knowledge. This information is meant to create meaningful stories that provide insights into societal problems and helps people make decisions for themselves to understand what is happening worldwide. With more information being sent via the internet, news items have improved in quality and diversity. The internet is distinctive in fostering communication and interaction with different media. Journalists can also keep an eye on the quality of their work by comparing it live to that of other foreign media.

Best practices in other countries

The Guardian created a blog for various statistics and data to make it easier for users to find specific information. With the internet overflowing with different, it attempts to organize the data to find information more accessible. Archiving helps to systematically organize the contents of The Guardian's news and news from its sister paper, Observer so that the public can easily access the records of specific information they want to know more about (The Guardian, 2017).

ABC archives preserved the audiovisual recordings of Australian cultural life since their first radio broadcast in 1932 (THE SIGHTS AND SOUNDS OF OUR HISTORY, 2017). ABC has released a specific selection of its archives open to the public for use under certain conditions. This is to ensure that the history of the native communities in Australia is preserved so that new information can be passed on to the new generation. Since journalism at its core intends to give all groups of people a chance for their voices to be heard, if online data is lost, marginalized groups' voices, and recorded cultural history also get lost in time and do not reach the public.

BBC Information and Archives, also known as BBC Archives, records all the documentation of BBC broadcasting history, including copies of televised content, radio broadcasts, photographs, online content, and many more. The original collection copies were being processed to be digitized and uploaded on BBC Online for all viewers to see. The BBC project of digitizing archives material included converting all the recordings made on older formats to electronic formats that work well with modern computer systems. The transfer to a more modern structure is a way to maintain the quality of BBC's materials and old content.

GB Labs is a company that specializes in guarding the work material of any company and help in developing archiving software for storing important information. The Vault 4 drives devices from GB Labs are being used by the archiving team in BBC to manage the complete quality control of archived material. BBC broadcasts are using the GB Labs LTO system to archive their content, making it much easier to view their archived footage and find precisely what they are looking for.

Japan Search is a platform that encourages the usage of Japan's digital archives. Users search, view, and use: publications, artwork, media, and other materials owned by Japanese libraries, museums, and other cultural institutions. The Japanese government is working to create, coordinate, use, and apply digital archives because digital archives can be used for academic study, education, disaster prevention, and business, as well as promote tourism and create studies on Japan in outside nations, the government has been working to encourage the creation and distribution of digital archives by developing guidelines and amending the Copyright Act as a priority policy. Users of Japan Search include the ability to enter keywords in both Japanese and English, specify the usage criteria for content, or search by photos, giving it extensive growth with content and partnering institutions.

Tejoury establishes and implements more efficient and effective information management requirements in Saudi Arabia while adhering to substantial legal and ethical norms. Offering secure handling and storage of records, quick physical and online delivery, imaging and records management software, document destruction, and records management training. Like contracting out and outsourcing all or a portion of the records management function to a specialized commercial records services management company. Their data archiving process includes assessing the current state of the organization's requirements in terms of people, processes, and tools needed to improve the development of their extensive knowledge of the information lifecycle, which leads to better management of achieving goals overall from an operational viewpoint. Projects are continuously tracked and are tweaked to keep up optimal service. Lastly, Tejoury works hard to consistently organize its clients' information, enabling them to keep track of deliverables and frequently acquire insight from information that would not otherwise be available.

Encryption is a method used by the U.S. government for classified documents as one of the most secure and current standards in document encryption. Encryption is crucial when dealing with confidential data. In a digital archive, hackers can break the digital walls and access this, or even sometimes, employees who are not given the appropriate access controls end up viewing information that does not concern them or may breach the organization's integrity.

For many organizations under compliance, meaning those serving in a sector with restrictions and laws to keep everything controlled, especially media, it's common to see them have retention policies. These define how long a specific document can be kept by an organization, after which it must be destroyed. For example, in the U.S., invoices are kept for seven years, while in Germany, it is only seven years. This also helps the business pile less information into its archive, which means more storage and files to sort, transfer, and secure.

The United Kingdom has a long history of media archiving, and the British Library is the primary organization responsible for preserving news content in the country. The library has a vast collection of newspapers and magazines dating back to the 1600s, and it works closely with news organizations to ensure that its content is archived correctly. The British Library's methods of archiving content include microfilming and digitizing newspapers and magazines, preserving news footage on film, and digitizing news footage. The library also runs several initiatives to digitize and preserve this content, ensuring it remains accessible to future generations. For example, the library's "UK Web Archive" project aims to capture and preserve websites related to UK politics, culture, and society, providing a valuable resource for researchers and historians.

In addition to the British Library, other organizations in the UK are also dedicated to preserving news content. The BBC, for example, has a vast archive of news footage dating back to the 1910s, and it has worked with the British Film Institute to digitize and preserve this content. The National Archives is another organization that plays a vital role in media archiving in the UK, with a collection of news footage dating back to the 1930s.

Furthermore, the UK has a comprehensive system of copyright laws that protect the rights of news organizations and ensure that their content is archived correctly. The Copyright, Designs, and Patents Act of 1988 outlines the legal framework for copyright in the UK. It has been updated several times to account for changes in technology and media consumption.

Media archiving practices in China have undergone significant changes recently, with the government's increasing control over media content. The primary organization responsible for media archiving in China is the National Library of China. The library also has a vast collection of newspapers and magazines dating back to the early 20th century. However, the government's censorship and control over media content have limited the scope of the library's collection.

The Chinese government has implemented several measures to control and monitor media content in the country. The government's censorship and control have also affected media archiving practices. For example, the government controls the distribution of newspapers and magazines, making it difficult for the National Library of China to obtain all copies of each publication. Moreover, the government has also restricted the archiving of online media content.

Despite these limitations, the National Library of China has implemented various methods to archive content. The library uses microfilm and digitization to preserve newspapers and magazines. However, due to the government's restrictions, the library can only collect some publications, and there are significant gaps in the library's collection.

Additionally, private companies have emerged to provide digital media archiving services to news organizations in China. These companies have developed advanced algorithms to archive online media content. However, these companies are also subject to government censorship and control.

Furthermore, the Chinese government's copyright laws protect the rights of news organizations, but they have also been criticized for limiting freedom of expression. The Copyright Law of the People's Republic of China outlines the legal framework for copyright in the country, but the government has used it to silence rebellious voices.

Trends in the UAE in media archiving

The digital archiving project in Abu Dhabi Media aims to restore and protect the company's historical videos, sound files, and documents by converting them into a secure digital format. The news organization wanted to maintain quality control and ensure that the digitization system is not damaging the quality of the information. They also plan to integrate a commercial model into their archive plans, allowing the company to make the restored and archived materials available to others outside the organization.

There is a massive shift for organizations to start using cloud computing services to ensure the security of their data. With 94% of businesses opting for cloud services due to their efficiency in data security, most companies in Dubai also choose this option for archiving. Companies like Pinnacle offer businesses in Dubai to archive their data and provide backup through a hybrid version of cloud storage (DXB, 2023). Although using cloud computing services does add to the expenses made by the company, in the end, it is still more cost-efficient and time-saving than if the company chose to archive the data on its own. Cloud services offer to archive files and back up the data to alleviate the strain of information on the business' storage and to reduce the expenses for backing up the data. When the Smart Dubai Gov initiative was launched, its goal was to solidify UAE's place in the world as a hub for the Fourth Industrial Revolution (Corporation). Improving technologies is an integral part of meeting this goal, and cloud services are a key innovation in digital transformation.

Extending the system to a second site includes providing disaster recovery solutions, archive backups, and integrating both sites' production asset management. This allows the company to be prepared in case of unexpected disasters/risks that may occur. This also allows for efficient operations within the company when retrieving, in case the first site is overloaded and retrieving needs to be done fast. (Sharjah Broadcasting Authority).

The launch of intelligent archiving systems is replacing traditional archiving operations with newer technology to allow an easier and faster process of scanning documents with an improved organization with a higher load of data while being easily accessed by users. Users can retrieve documents using the internet or through intelligent applications by scanning the unique "barcode." as a result, the files can be effectively and affordably archived, saving time on manual tasks like scanning and validating data that previously were done by an actual person. It saves time and ultimately provides a model that government institutions need to keep up with technological progress by ensuring their customers' happiness and making Dubai the world's most innovative city. (Dubai Land Department).

One of the media archiving trends present in the UAE is using social media platforms to archive content. News organizations in the country use social media platforms such as Twitter and Facebook to preserve and share their content. This has made it easier for audiences to access news content from previous years and has helped news organizations to expand their reach beyond traditional media channels. One of the benefits of using social media platforms for media archiving is the ease of access to the content. Social media platforms are widely used and accessible, making it easier for audiences to find and access news content from previous years. Moreover, social media platforms provide an efficient and cost-effective way for news organizations to preserve and archive their content. Social media platforms are free and provide an almost limitless storage capacity, allowing news organizations to archive large amounts of content.

Another advantage of using social media platforms for media archiving is the ease of sharing the content. News organizations in the UAE can easily share archived content on social media platforms, allowing them to reach a wider audience. Moreover, social media platforms provide a simple way for audiences to share content, further expanding their reach. There are also some challenges to using social media platforms for media archiving. One challenge is the potential for social media platforms to change or delete content. Social media platforms may update their policies, remove content, or shut down entirely, potentially leading to the loss of archived content. Additionally, social media platforms may have different copyright policies that may affect the way news organizations can use and share their archived content.

To mitigate these challenges, news organizations in the UAE use social media platforms and other archiving methods. For example, they may use social media platforms to promote their archived content while using other methods, such as cloud-based solutions or digital archives, to store it. By using multiple archiving methods, news organizations can ensure that their content is preserved and accessible for years to come.

Proposing initiatives for our company

CNN should establish a clear policy for archiving their information digitally, including what types of information will be archived, how long they will be stored, and how they will be accessed. They should also select a reliable digital archiving system to store their information for an extended period. The system should have robust backup and disaster recovery mechanisms to protect the information from loss due to hardware failure or natural disasters.

Implementing a social media archiving software that captures and preserves all the content CNN posts and engages with would help maintain its online communication. It will all be in one secure archive so they can easily manage their online communication and help them stay compliant with public laws and regulations.

Moreover, CNN should archive content they publish online to ensure their availability for future use and research. They should make the information available to the public so they can use it for research.

A disaster recovery plan outlines how the news agency will respond to an unexpected event that results in the loss of archived content. This plan should identify critical content and prioritize its restoration.

Furthermore, collaboration with other news organizations can provide opportunities to share resources and archive content jointly. This collaboration can help reduce costs and ensure that archived content is accessible to a broader audience.

Make your clients' experience customized. To do this, establish advertising that directs your audience to a messenger window with your chatbot instead of directing your adverts exclusively to your landing pages. This can be achieved by creating a system that encourages customers to inquire through an automated chatbot that collects their thoughts on various topics and shares newsworthy facts. This breaks the stereotype that customers have that you're solely out to sell them something.

To participate in multi-channel campaigns. One way to leverage customers is by running cross-channel marketing across all CNN's social media platforms. CNN must demonstrate and show stories with personalities with comedy and feelings to real-life stories relatable to the users. Running a cross-platform campaign will refer their audience back to a specific landing page that can tell them more about your campaign rather than ads that lead to another page entirely unrelated to the stories they produce.

After categorizing the data, the company must identify why certain information must be preserved. Is it due to legal reasons? Is it crucial for the company? Once the need for archiving the documents is put into place, the company can decide what can be erased and what must be stored. Although it is essential to keep track of all activities in the company, keeping track of the most minute data may make the archive cluttered. The company should develop proper boundaries for how much information they would require storing in their archive before archiving the data (Jovic).

Securing the most sensitive and crucial data for a company into a vault is another way to preserve the 'core' of the company (Mountain, 2022). Storing, managing, and retrieving the information from an offsite facility ensures that the most crucial information is preserved elsewhere if any damage happens within the company's data log.

In conclusion, the media industry has undergone significant transformations recently, with a notable shift towards modern computerized media archiving habits and techniques. With the introduction of new technologies, it has become imperative for news agencies to adapt to new and efficient methods of media archiving. The need for instant access to data and the ability to store and retrieve data in a simplified and organized manner has led to the adoption of multiple modern computerized media archiving techniques.

One of the most significant benefits of modern computerized media archiving is storing vast amounts of data in a single location. This means that news agencies can easily retrieve data, and they don't have to worry about physical storage space. Additionally, modern media archiving systems come with search and retrieval functionalities, allowing quick and easy data access. This has improved news coverage and accuracy, as reporters can easily access and verify past data.

Another benefit of modern computerized media archiving is the ease of sharing and collaboration. Journalists can collaborate on stories and share data quickly and efficiently, regardless of location. This has been made possible by cloud-based archiving systems, which allow for real-time data sharing and collaboration. The ability to share data and collaborate on stories has improved the quality of journalism and made it easier for reporters to work together.

Furthermore, modern computerized media archiving has benefited news agencies in terms of cost savings. Traditional media archiving involved storing tapes and other physical media, which required significant resources and costs. On the other hand, certain modern media archiving systems are cloud-based, and thus, there are no physical storage costs. Additionally, modern media archiving systems are automated, which reduces the need for manual labor, thus reducing the overall cost of media archiving.

Adopting modern computerized media archiving habits and techniques has significantly developed the media industry. The benefits of modern media archiving systems have had a positive impact on the quality of journalism and news coverage across the globe. With the advancement of technology, modern media archiving techniques will continue to evolve and improve, further enhancing the capabilities of news agencies to store and retrieve data in a streamlined and organized manner. Therefore, news agencies need to embrace and invest in modern media archiving techniques to remain competitive and improve their overall efficiency.

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